Green 4 was created on a golf course in early 2006 to realise the unique challenges faced in sport and leisure and to solve the fragmented approach to customer interaction and experience. With numerous customer touch points across a venue and an array of systems to support them, Green 4 brought CRM to these industries and developed a software solution to help venues achieve more clarity from their customer data. As Green 4 and the industries matured, they were able to develop a much broader, and therefore more powerful solution. In the early days Green 4 provided a central CRM system with strong customer communication and marketing tools with integrations from an assortment of third party systems. They now offer an end-to-end solution all on one single platform. In recent times the solution has grown and Green 4 feel now is the time to invest and tighten their focus.
Moving forwards, Green 4 will focus purely on helping customers who work in the visitor attraction and recreational leisure industries. However, this does not mean their sports clients have been left out as they have all been moved to Jonas Sports – their new home launched last year that offers the complete sports enterprise solution. As a hub of world class software for sport, Jonas Sports integrates with best-of-breed solutions so sports clubs can power their venue and engage their fans. With a large community within sport, Jonas Sports can focus on developing and supporting the solutions that sports clubs require.
“We’re excited with what the future has to offer and would like to welcome the sports clients of Green 4 to our community of over 50 sports clubs. We’ll be providing them with the tools, support and technology that drives results.”
Sam Nixon, General Manager, Jonas Sports