Birmingham City extend partnership with Jonas Sports

BCFC and Jonas Sports extend long standing partnership

Jonas Sports - December 22, 2021

We’re pleased to announce that Birmingham City have renewed their partnership with Jonas Sports.

The team at Jonas Sports are delighted to announce the extension of our long term partnership with Birmingham City and Birmingham City Ladies. This is a continuation of a 10 year partnership.

Jonas Sports will continue to provide Data Marketing and Insight software and services to the club to help them maximise their engagement with fans, customers and sponsors.

The team at BCFC will leverage the expertise of the marketing team at Jonas Sports to provide agency style services.


We have enjoyed a long and successful partnership with Jonas Sports and are delighted for it to continue. Jonas Sports have been integral in developing our data strategy and fan engagement channels; resulting in better insight that informs our decision making.”
Ian Dutton, Chief Commercial Officer, Birmingham City

I am delighted that we will continue to work with the fantastic team at Birmingham City FC to help them continue to push the boundaries of fan engagement and data strategies. The team are excellent to work with and have some great ideas which I look forward to seeing come to life.
Sam Nixon, General Manager, Jonas Sports


By Jonas Sports
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